The AI Marketing Squad – Multi-Agent Systems for Smarter Digital Campaigns

Digital marketing is no longer a single workflow—it is a coordinated effort across content, targeting, and analytics. This session introduces the concept of multiple AI agents working together as a “marketing squad,” each handling a specific role while collaborating toward campaign goals.

Participants will explore how agents can generate content, segment audiences, run experiments, and optimize performance in a continuous loop. Through a practical workflow, the session demonstrates how orchestration tools enable these agents to act in sync, improving campaign efficiency and outcomes.